01

Personal Profile

Psychology + Management (STEM), Boston University

I am drawn to the teams, places, and brands people choose for how they make them feel: a night at the game, a trip they have waited all year for, a car they have dreamed of owning, or a brand that feels like their own. I use psychology and data to understand what creates that pull and how to build more of it.

I started in psychology because I wanted to understand why people make the decisions they make, and that question has shaped everything since, from my honors thesis on how people relate to their screens to studies across five countries and a full merit scholarship back at Boston University for my MS in Management, which I finished in the top 10% of my cohort.

Client work taught me to turn that curiosity into results. For NEREID, I pushed to interview real boaters and found that what held them back was uncertainty before they arrived, which reshaped the recommendations the client is now building into its platform. For Fischer Sports, I led a survey of 61 athletes that showed loyalty to a ski brand does not follow people into summer, and for Sprouts, our team built a plan around the schools, neighbors, and weekly routines that decide where a family shops, which executives from Sprouts, TD Garden, and JPMorgan ranked second of 46 teams.

Along the way I taught myself to build with AI, and I bring the same habits to every project: start with the people, test the obvious answer against the data, and make the recommendation clear enough that someone can act on it. That is why I keep returning to sports and live entertainment, luxury and automotive brands, and travel, where people choose an experience for the energy and sense of belonging it gives them, and where understanding that choice shapes everything from a campaign to the moment someone walks through the door.

02

Formal roles, most recent first.

Deon Policy Institute Sep 2026 to present

Marketing and Operations Associate

  • Restructuring how the organization is managed day to day, giving a small remote team clearer ownership and workflows.
  • Running the social media calendar and managing the website, keeping communications consistent across every channel.
Deon Policy Institute Oct 2024 to Jun 2025

Digital Product and Communications Specialist

"This was the first product I owned from start to finish, and the hardest part turned out to be getting everyone coordinated around the design."

  • Lifted report downloads by 15% through a six-month website redesign I owned end to end, from information architecture and user flows to stakeholder coordination.
  • Secured national press coverage, including Kathimerini, by leading the media strategy.
  • Delivered a 200+ attendee policy conference by managing its logistics while running digital communications.
BU Questrom MiM Admissions Dec 2025 to May 2026

Admissions Interviewer and Ambassador

"Interviewing around ninety applicants showed me that the strongest candidates are the people you would most want to work alongside."

  • Tracked around 90 applicants through interviews and decisions in Salesforce.
  • Represented the program to prospective students by moderating online panels and meet and greet events.
  • Assessed program fit by weighing what candidates valued, what they could bring, why they wanted to be there, how clearly they expressed their ideas, and personal qualities like kindness.
03

Chronological, most recent first.

Th. Nitsiakos S.A. Jun 2024 to Aug 2024

Corporate Strategy Intern

"Working inside a large company showed me how decisions really get made, through meetings, negotiations, and the conversations around them."

  • Helped secure 2 new client contracts by supporting negotiations with data-driven recommendations.
  • Supported leadership across marketing, sales, and finance in 5+ board-level strategy sessions.
Toit de Paris Mar 2023 to May 2023

Marketing and Communications Intern

"Working in a second language, in a market I did not grow up in, taught me to listen more carefully and assume less."

  • Increased website traffic by 15% with a prioritized Q2 content strategy built around customer needs.
  • Analyzed performance and competitors across 3 market segments to guide that strategy.
04

Team-based, client, and independent work. Chronological, most recent first.

Brand Compliance Checker Summer 2026

Self-Initiated Project, AI Tool Builder

"The fastest way I have found to understand a new tool is to give it a real problem and ship something with it."

  • Built and deployed a working AI tool that scores client emails against a luxury brand's communication standards, flags phrasing that falls short, and suggests a stronger rewrite.
  • Designed it around a real problem at a fast-growing luxury travel company, where advisors of every experience level write to high-end hotel partners, and a tone that is too casual could become a quality gap at scale.
  • Scoped, built, and shipped it on my own with the Claude API, Cursor, GitHub, and Netlify serverless functions.
LeaseLink Mar 2026 to present

Co-Founder and Product Lead

"Building from zero meant making every call myself, with no one else to hand it to."

  • Ranked in the 91st percentile of 110 teams in BU's Innovation Tournament.
  • Co-founded an AI-powered marketplace for verified lease transfers, connecting the departing tenant, the incoming renter, and the landlord.
  • Defined the full product requirements, contract-parsing logic, escrow flow, and tiered pricing model.
NEREID Mar 2026

UX and Product Strategy, Boston University Questrom

"I diagnosed three trust breakdowns before designing a single screen, and that order shaped everything that followed."

  • Won Best Client Work out of 20 teams, and the client is now building our recommendations into its platform.
  • Diagnosed 3 trust breakdowns across the boater journey through 10 user interviews in 5 countries and a review of how other services handle the same moments.
  • Designed the end-to-end experience, including a restructured homepage, a verified booking flow, and a new Arrival Mode feature.
learn more ↗
Fischer Sports Dec 2025

Product Strategy Consultant, Boston University Questrom

"Seven weeks with a real client taught me how to turn a messy brief into a roadmap leadership could act on."

  • Delivered a prioritized strategic roadmap directly to senior leadership in seven weeks.
  • Built it on user interviews, competitive benchmarking, and feasibility analysis.
learn more ↗
05

Formal case competitions with judged outcomes.

Sprouts Jan 2026 to Mar 2026

Boston University Lindner Marketing Case Competition

"Sprouts taught me to keep an idea broad for longer, especially in a group, and that talking to more people along the way almost always sharpens the direction."

  • Placed 2nd of 46 teams and won the Best Creative Award ($6,000), judged by executives from Sprouts, TD Garden, and JPMorgan.
  • Reached the final five as the only MiM team, alongside three MBA teams and one undergraduate team.
  • Shaped the audience and community strategy for Rooted Here, a New England market entry plan, and opened and closed the final presentation.
learn more ↗
06

Time spent living, studying, and working across different countries.

Santiago, Chile Oct 2025

Moving the Cities, Global Sustainability Program

"Leading this project showed me how much a week of structured brainstorming can produce once a group commits early to defining the real problem."

  • Selected as one of six students from my cohort to represent Questrom in a week-long program on sustainable production and consumption.
  • Co-led the team and presented our recommendation, EcoCrush, a B2B circular economy platform, at the closing conference.
  • Weighed every solution against feasibility and impact before committing to a direction.
Tokyo, Japan Spring 2024

Global Management Experience, QST IM475

A semester course from January to May, with a week of company visits in Tokyo in March.

"Sitting across from executives at seven Japanese companies taught me more about how culture shapes business decisions than any case study could."

  • Helped around 30 classmates understand e-commerce strategy by researching and presenting Rakuten's strategy, global expansion, and customer retention approach.
  • Met leaders from seven Japanese companies on site visits, learning how culture shapes management and operations across markets.
  • Wrote a research paper on customer retention strategies drawn from those visits.
Paris, France Mar 2023 to May 2023

Study Abroad

"Studying and working in Paris meant finding my way through a market and a language that were new to me, which is probably where my habit of slowing down and listening carefully began."

  • Completed a semester of coursework alongside my internship at Toit de Paris, working with clients in a second language.
  • Built the comfort with unfamiliar markets and languages that I still rely on in cross-cultural user research.
07

Undergraduate leadership roles at Boston University.

BU International Relations Review Nov 2021 to May 2023

Assistant Business Director, promoted from Business Associate

  • Promoted after one year to help run daily operations and budget planning for the business and publishing team of a journal that produced 265 pages of print content and more than 50 online articles in a year.
  • Helped design the journal's sponsorship package, presenting print advertising placements from $300 to $1,000 to prospective sponsors.
BU European Society May 2023 to May 2024

Vice President of Marketing

  • Led marketing for a society of 40+ active members with an Instagram audience of 779, co-hosting events with other BU student organizations and tailoring each one to the audience it was meant to bring in.
  • Organized events with students from MIT and Harvard, and brought students and professors together at a professional networking event on the European market.
BU Hellenic Association May 2023 to May 2024

Vice President

  • Supported the local Greek community through partnerships with the Greek Consulate of Boston and the National Hellenic Student Association.
  • Led a student organization, building negotiation and conflict resolution skills along the way.
08

MS in Management (STEM)

Boston University Questrom, May 2026

Full-tuition merit scholarship, Magna Cum Laude, top 10% of cohort, Beta Gamma Sigma Honor Society, Outstanding Academic Achievement Award.

BA in Psychology, Honors Distinction

Boston University, May 2024

GPA 3.86, Magna Cum Laude. Thesis: Problematic Screen Use as an Addiction.

Selected coursework projects: Decision Modeling, Customer Lifetime Value, and Pricing and Demand.

09

Expertise

Go-to-Market and Brand Strategy
Consumer and User Research
Behavioral Analysis
Financial Modeling and Data Analysis
UX Design and Prototyping
Cross-functional Leadership

Tools

Excel
Figma
Cursor
Claude API
Lovable
Python and Streamlit
Netlify
Google Analytics
HubSpot
Notion
Miro

10
Greeknative
Englishfluent
Spanishintermediate
Frenchintermediate
Germanbasic